Erika Back

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Blue Buffalo
E-Commerce

Collaborating with Blue Buffalo, a leader in pet nutrition, I developed e-commerce assets to elevate their online presence on Amazon and Chewy. My work focused on creating visually engaging and informative content to connect with pet owners and strengthen the brand’s digital footprint.

Client:
Blue Buffalo
Services:
Design
Role:
Designer, Production

brief & idea

Blue Buffalo sought to enhance its e-commerce presence on Amazon and Chewy by developing high-quality product visuals and branded content. The goal was to maintain brand consistency while increasing product appeal and improving online sales conversions.

results

I designed a suite of e-commerce assets, including product images, banners, and detailed descriptions, tailored to the specifications of Amazon and Chewy platforms. By combining compelling visuals with clear and informative layouts, I reinforced Blue Buffalo’s brand identity and helped improve its digital presence.

The updated assets contributed to increased product visibility and consumer engagement, driving conversions and strengthening Blue Buffalo’s reputation as a trusted name in pet care.