new canaan library
New Canaan Library is the heart of New Canaan, and has had the fortunate problem of becoming too large for its facility.
Brief & Idea.
Facing COVID-19 regulations, the New Canaan Library needed a safe way for residents to learn about the new library. This space needed to be outside of the current library, and offer personal and augmented-reality tours.
Result.
We designed capital campaign-related communications and found ways to activate the informational pavilion.
To inspire residents, we generated the campaign “see yourself in the NEW New Canaan Library”. This offered a way to make the future building more tangible by letting viewers physically see themselves in the building.
